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- Executive Programme in General Management (EPGM)
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- IIM Calcutta
- Executive Programme in General Management (EPGM)
Class Starts May, 2022
General Management (EPGM)
By IIM Calcutta

Objective

General Management programme with specialization in areas such as engineering, medicine, pure sciences, commerce, etc., enter the workplace with little exposure to managerial concepts and skills. For them, the initial immersion into the complex world of practice can be challenging. After a period unwavering commitment and attention to the details of one’s work, the executive in search of excellence requires fresh insights and inputs. There arises a need for sharpening skills and strengthening the value of one’s experience with theoretical buttress. Towards this end, EPGM aims to equip these professionals with the appropriate managerial know-how. EPGM is designed to provide both perspective and managerial skills to successfully meet the challenges of today’s global business environment. The program provides an integrated overview of core business functions, key concepts, tools and techniques and enhances skills to provide a programme participant critical inputs required to do well in select functional areas. The program would enhance the participant's ability to face current and future challenges of management and business administration.
Highlights
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Recognised certification from IIM Calcutta

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Renowned faculty from India and abroad

Earn while
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skills

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Course Content
Executive Programme in General Management (EPGM) comes with 7 modules:
1. The Finance Analysis and Management Module gives an overview of financial accounting. It will walk you through mechanism for preparation of financial statements using illustrations and extend to the Analysis of the Financial Statements. Case studies to cover cost accounting and its use in managerial decision making. Learn to make Capital Investment Decisions, Valuation of Bonds and Shares, Risk and Return: Asset Pricing Models, Estimation of Cost of Capital, Valuation of a Firm, Capital Structure.
2. The Marketing Management Module in EPGM introduces you to the essentials of marketing management - its concepts, theories, and frameworks. Through the module, you will learn to apply various concepts such as segmentation, targeting, positioning, branding, and customer value to a variety of business situations. The objective is to comprehensively develop a feasible marketing plan for targeting customers with appropriate products and services, and devising methods to deliver, communicate, and capture value.Â
3. The Strategic Management Module would cover topics such as Industry Analysis, Competitive Strategy, Product Diversification, Vertical Integration, Mergers & Acquisitions, and Strategic Alliances.
4. The People Management Module attempts to develop conceptual understanding and practical skills in basics of OB, interpersonal relation building, interpersonal transactions, communication related models and application for intra- and cross-national communication, leadership theories and diagnosis of leadership styles, crisis leadership, leading teams, negotiation skills' development, organizational structure and design, managing organizational change, individual's and organizational effects on decision making, conflict management.
5. The Operations Management Module aims to introduce modeling and optimization of problems commonly occurring in organizational operations. It also inducts you to process analysis and improvement, and decision making under uncertainty which we help them succinctly represent a complex problem and make right decisions in the current environment which is filled with uncertainty.
6. The Ethics & Communication Module covers Sessions on Ethics and two broad Communication topics namely Communication Strategy and Communication for Conflict Management.
7. The Economics of Business Module touches upon the topics crucial in understanding firm’s objectives of profit maximization under different market scenario and also in following nation’s Economy. Sessions will cover the concepts from Microeconomics like: Individual Demand and Market demand of a Product and similarly Individual and Market Supply of a product, Firm’s optimum decision making, understanding key economic variables such as GDP, Inflation, Balance of Payments (BOP), Exchange Rate, Fiscal and Monetary Policy.
*Minimum 66% attendance required in every module

Benefits
Apexcourses has partnered with the best in the country to give your career an edge.

Develop leadership skills
Develop leadership skills
Develop leadership skills
After completion of this course, you will not only acquire managerial skills but also possess a richer understanding of global business, growth strategies and new ways to apply this knowledge to propel your business to success.

Advanced curriculum
Advanced curriculum
Advanced curriculum
The curriculum has been designed by world-class faculty members and experts incorporating industry needs and latest market trends.

Move up the corporate ladder
Move up the corporate ladder
Move up the corporate ladder
Give your stagnant career a breath of fresh air. With new skills and knowledge acquired by this course, you will be able to claim bigger roles and responsibilities that will be beyond your existing job profile.

A powerful network of peers
A powerful network of peers
A powerful network of peers
Since you will be a part of prestigious IIM Calcutta alumni, you will get a chance to interact and build a professional network of peers and industry leaders from different fields.
Admission Process
Eligibility
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You should have a minimum 1 year of work experience and maximum of 5 years of experience post completion of your graduation.
You should have a minimum 1 year of work experience and maximum of 5 years of experience post completion of your graduation.
You should have a minimum 1 year of work experience and maximum of 5 years of experience post completion of your graduation.

You should be a Graduate with a total score of 50%, an aggregate of 3 or 4 years.
You should be a Graduate with a total score of 50%, an aggregate of 3 or 4 years.
You should be a Graduate with a total score of 50%, an aggregate of 3 or 4 years.

The degree should be recognised by UGC/AICTE.
The degree should be recognised by UGC/AICTE.
The degree should be recognised by UGC/AICTE.

You should be currently working.
You should be currently working.
You should be currently working.
Selection
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STEP 1:Fill the application form and submit documents with assistance from Apex team.
STEP 1:Fill the application form and submit documents with assistance from Apex team.
STEP 2:Document validation by Apex Team.
STEP 2:Document validation by Apex Team.
STEP 3:Selection by IIM Calcutta after screening of candidate profile.
STEP 3:Selection by IIM Calcutta after screening of candidate profile.
STEP 4:Join the programme.
STEP 4:Join the programme.
Programme Fee
For All Students | Amount (INR) |
---|---|
Application Fee | INR 2,500/- +GST* |
Registration Fee | INR 8,300/- + GST* |
Programme Fee | INR 3,00,000/- + GST* |
Campus Visit | INR 32,000/- + GST* |
Total Fee (exclusive of App & Reg Fee) | INR 3,32,000/- + GST* |
Installment 1 | INR 75,000/-* |
---|---|
Programme Fee | INR 75,000/-* |
Installment 2 | INR 75,000/-* |
---|---|
Programme Fee | INR 75,000/-* |
Installment 3 | INR 75,000/-* |
---|---|
Programme Fee | INR 75,000/-* |
Installment 4 | INR 75,000/-* |
---|---|
Programme Fee | INR 75,000/-* |
Campus Visit Fee | INR 32,000/-* |
---|---|
Campus Fee | INR 32,000/-* |